History of Group W's Name

The Group W name is a reference to Arlo Guthrie's song, "Alice's Restaurant".

In the song, Arlo encounters a series of authority figures who make pointless, illogical decisions. While superficially about the Vietnam War and the draft, Guthrie explained in a 2009 interview that it was more of an anti-stupidity song than an anti-war song.

Many of us have found that the inflexibility and constraints of traditional organizations too often impede progress and are counterproductive to the best interests of employees, clients and the organization as a whole. The Group W name reminds us that the way things are usually done might not always lead to the right answer.